Aug 19, 2013

Keswah: modern jalabiyyahs with a vintage feel

I'm loving the Summer 2013 collection from Emirati label Keswah. Keswah is the fashion baby of three Emirati ladies who put their creative designing skills together to come up with contemporary jalabiyyahs with a retro and vintage feel. Keswah, which is Arabic for clothing, was launched in Summer 2011, and derives its inspiration from traditional Emirati jalabiyyahs. Made from light and breezy Italian cotton, (perfect for this region's sweltering heat), the jalabiyyahs could double for fashionable day dresses. I particularly like the snakeskin jalabiyyah with the neon yellow trimming, it looks more like a modern maxi dress, as well as the green polka dot cropped shoulder dress, which has a retro '50s feel to it.

For more information, visit the website and online boutique by clicking here or email them at Be sure to "like" their Facebook page and follow them on Twitter @keswah.

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